What I'm doing now

If I've said NO to you recently it is because I'm focused on the things below. Nothing personal, I just want to continue to get shit done.

Begin the work, LLC

  • Begin the work, Consulting

    Helping you begin and finish what you've begun so you can begin, again. Looking for high impact opportunities as a Fractional Head of Product, focusing on digital transformation, Digital Marketing, Product Management, and AI Strategy.

    beginthework.com →
    Under Contract
    Cafe Rio

  • Wylder: Run, Compete, Belong

    A platform for runners to connect, compete, and belong. Another update is going out this week! Improvements in the club experience and chat features.

    app.wylder.cc →
    Update Available

  • Begin Strength

    Begin Strength was born out of personal experience—first, an injury at 39 from ignoring my own body (and education), then at 45, a front-row seat to the downsides of youth sports: burnout, overtraining, expensive travel, and a fading love for fitness. My wife and I started dreaming of a better way—one that prioritizes strength, movement, and longevity over medals and miles.

    Status Update: We're actively exploring a $70K investment to launch a 2,000 sq/ft concept space: 3–4 Nike Strength stations, a turf area for plyos, HIIT, and mobility. We've begun SBA loan research and early investor conversations with those excited to back a new approach to youth fitness and health.

    beginthe.work →
    Planning

StoryBuild Publishing

  • GutenStack

    GutenStack: Your virtual Bookshelf

    A platform for tracking, sharing, and discovering great books.

    Create an Account →
    Live
  • Cowboy Sam & His Dog Gus

    Cowboy Sam & His Dog Gus: Arctic Exploration, Volume 2, Series 1

    Draw Your Own Adventure coloring/comic are ooks now available on Amazon!

    Download Sample →
    Buy on Amazon →
    Published
  • Product Journals

    New Product Journals and Dot Grid Journals Available!

    In moving all publishing to Amazon, I gained the ability to produce larger Product Journals both in size and page count. Check out the new options!

    Buy on Amazon →
    Published
  • I Build for People

    I Build for People, a product manifesto

    I'm currently editing first draft, but have posted for people to read and give feedback.

    Read 1st Draft →
    Edit Phase
  • Theological Musings

    Theological Musings

    I've finished editing the first draft, and am now re-writing, applying edits and adding context or stories where needed.

    Read 1st Draft →
    Edit Phase
  • Outside Looking In

    Outside Looking In - Essays on Anxiety, Trauma, and Transcendence

    Currently in the writing phase, posting essays as they are written on my Substack.

    Read on Substack →
    Writing

Espresso + Milk, LLC

  • TMRW Coffee: Get tomorrow's coffee today

    We've started production with a Bellwether Coffee roaster under Oklahoma's cottage business laws—and yes, it's a true family affair. My daughters are hands-on with packaging and shipping. While the tech stack from Barista Bot uses TMRW Coffee as our proving ground for feature fidelity.

    tmrw.coffee →
    v 2.0 is live

  • Barista Bot: Text your order like you text your friends

    There's real traction here. After over a year of chipping away, the last two weeks have been a breakthrough. The Drops feature is nearing production testing, and the core ordering system is functional—we're now focused on stabilizing, scaling, and securing the platform for SaaS deployment.

    With a $500K seed round, we'd be positioned to take Barista Bot to market—targeting QSR and fast-casual brands like Yum! Brands, Swig, and Papa Johns, as well as independent coffee shops nationwide.

    baristabot.app →
    Development

  • CØF-E: AI-powered coffee exploration project

    Coffee is the future.

    CØF-E.ai →
    Coming Soon

Now Now Now


If my activities or priorities change, I'll update this page. Last update: October 8, 2025 - GA4 Tagging Update


Now page inspired by Derek Sivers and the nownownow project.