2012-2013 - Director of Marketing

I had the highly caffeinated role at Alpha Dominche a coffee brewing start-up in Salt Lake City, leading the marketing and education initiatives, as well as engaging new business opportunities -- including over 20 national distributors and international distribution in Australia, Taiwan, Japan, China and South Korea. I also led the Human Machine Interface project, in which we switched from a custom circuit board to a Arduino style board connected to a Nexus 7 tablet on the outside of the Steampunk. This gave us the ability to create and manage custom roaster and store recipes in the cloud, while moving the guts of the computing to outside of the machine and boiler. I was responsible for product management as well as UX/UI design. 

Get punk'd!