July 1, 2019 - Comments Off on launch people not products…

launch people not products…

I've got a friend that was also a co-worker. We made some awesome stuff over at Sonic and I wanted to post this tweet thread. Why now? Mainly because I'm not so great at tooting my own horn and awfully proud of the work we did over at SONIC. We built the Order Ahead app, POPS personalized experience and the cloud infrastructure to support it... The SONIC Order Ahead app is kinda killing it right now with an almost 7 figure day a couple weeks ago, driven by happy hour anytime (half-priced drinks all day long when ordering through the app). Our mobile app was also up for a Cannes Lions award this year, which is nice.

Walter has since moved on to bigger and badder things at a competitor to SONIC. Not without posting this biblical farewell thread! Navigate to through tweet to read entire thread.

What can I say... It's one thing to build with your friends and another to launch your friends into their fullest potential. This guy is going to dominate at his next stop and he'll do it with brazen candor, in a style his own, all the while bringing people along for the ride. #props

March 12, 2019 - Comments Off on The Whiteboard Sessions

The Whiteboard Sessions

March 6, 2019 - Comments Off on life update — the one about the new job

life update — the one about the new job

Builder's gotta build.

With excitement and some sadness I wanted to make sure everyone who reads this blog (thanks mom) knew that I have resigned my position as Director of Product Management at SONIC and have accepted a position with the State of Oklahoma to focus on Digital Transformation!!

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March 6, 2019 - Comments Off on life update – the one about surgery and rehab

life update – the one about surgery and rehab

So, I did a dumb thing.

I joined a crossfit box. I know, I know... I should have reconsidered the moment my Orthopedic Surgeon friend said, "you're gonna get hurt." Like really, really, I should have listened to him. Because three weeks later I was in his living room, almost in tears, as he assessed my severely hurt shoulder.

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February 22, 2019 - Comments Off on Sonic App — Wins Award

Sonic App — Wins Award


AAF - Austin Ad Fed - Gold, User Experience


Client: Sonic Drive-In
Agency: R/GA

Candice Hahn, SVP Managing Dir; Katrina Bekessy, Exec. Tech Dir; Eric Bee,,Product Dir; Murray Wyse/Page Schmucker, CDs; Thomas Gilner/Juan Pedro Gonzalez, Design Dirs; Taichi Kozaki/Marie Bachoc/Hanna Kang-Brown, Sr. Experience Designers; Eli Perez, CW; Josh Rooke-Ley,/Rodrigo Alvarez/Matthew Yannascoli/Eduardo Rodrigues, Tech Leads; Brian Krebs/Gustavo Gelape/Felipe Santolim/Bruno Lazzaro/Antonio Junior/Rafael Letro/Felipe Trova/Guilherme Santana, Mobile Development; Lambert Torres/Brian Yuen, Backend Development; Tim King, Techn Lead/Quality Assurance; Adrienne Walpole/Carlos Orozco, R/GA Austin; Adrienne Walpole, Carlos Orozco; Jon Dorch, Sonic Drive-In VP/Digital Integrated Customer Engagement; Sam Duregger, Sonic Drive-In Dir/Product Mgt; Bradford Ulrich, Sonic Drive-In Sr Product Owner/User Experience; Doug Cook, Sonic Drive-In VP/Brand Technology

Stagnancy is forbidden.

Rest is given.
But do not let rest become slumber,
for in slumber our dreams accomplish nothing.

Rest so that we may be ready to run.
Run so that we may be ready to jump.
Jump so that we may be ready to catch hold.
Hold so that we may be ready to let go.
Let go so that we may be ready to fly.

Stagnancy is forbidden…, #

December 12, 2018 - Comments Off on Creativity is a verb sandwiched between nouns…

Creativity is a verb sandwiched between nouns…

What is creativity but envisioning a future scene and bringing it to life? Can creativity be labeled if there was not something delivered? An artifact of the creativity. What is creativity without delivery?

A dream? An idea?

Creativity is seeing something not yet seen... and building something visible.

Creativity is feeling something not yet felt... and manifesting something touchable.

Creativity is hearing something not yet heard... and recording something audible.

Creativity is a verb sandwiched between nouns.

The artist creates art.
The musician plays music.
The writer types words.
The architect draws spaces.
The builder builds places.
The developer codes experiences.
The designer iterates designs.

I feel the most alive when I am building my own dreams. Writing my own words. Painting my own scene. I’m more comfortable in the verb, than with the noun.